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Kay vision: to become the perlite production industry leader in China.
Kay international perspective and standard of value creation for the purpose of providing superior products and services for our customers, shareholders and partners to create a steady income, provide employees with a broad space for development, social commitment due responsibility.

Enterprise purpose: quality tree brand integrity legislation Albert
The quality tree brand: Quality is the cornerstone of branding. The brand stands for product quality and service quality, reflecting the corporate reputation, reputation and customer brand loyalty to the enterprise. In the process of the realization of the corporate strategic objectives, in Kay within casting boutique, plastic image, cast international brand.
"The integrity legislation Albert: integrity is the assurance of enterprise development. Integrity throughout the operation and management, customer service, communication every aspect of cooperation, development and win-win. The whole process in good faith at the core of the corporate culture along with casting centuries Kay.

The spirit of enterprise: the pioneering work of selfless dedication to hard work to forge ahead
The hard work is in the fine tradition of Kay. Embodied in the thrifty and simple, gritty, hard-working, the source of power of the group is to achieve extraordinary leaps and bounds.
Selfless dedication in Kay value orientation. Establish a sense of ownership, broad minded, Bong justice has dedicated to the cause, return to the community, businesses and individuals to achieve common progress.
The hard work is in spirit portrayal of Kay, in the Kay human courage, assiduous, dare to challenge, enthusiastic epitomizes.
The pioneering spirit is the key to success in Kay people work Everbright tradition of keeping pace with the times, innovation, and the pursuit of excellence.

Enterprise style: carefully planned to implement the plan efficiently act
"Forewarned is forearmed, without prejudging the waste." Things, regardless of their size, the key is planning, planning regardless of size, elaborate lies. Planning to do from time to time, every planning. Everything before making any decisions, think twice, bold ideas, repeated scrutiny, careful arrangements.
To implement the plan, "details determine success or failure. Carry it out, we must first establish the overall awareness and sense of responsibility, in accordance with the job requirements, solid work, attention to detail and effective response to.
High efficiency "efficiency build advantage." Epitomized in scientific decision-making, program management, key links, something on completion, appropriately ahead of all the working level.

Kai mission: strive to promote the the perlite industry rule of construction, and constantly improve the perlite mode of production, technology and management to improve the degree of standardization of the perlite industry to achieve "quality growth" and to promote the technological progress of the industry. Sustainable development of the deepening of research, according to local conditions to protect the environment, improve the environment, and the formation of man and nature